Contact Us 877.823.3669

Marketing Analyst in Linden, NJ at Staffing Now

Date Posted: 2/12/2020

Job Snapshot

  • Employee Type:
  • Location:
    Linden, NJ
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
  • Job ID:

Job Description

Our client, a manufacturing client located in Linden, has an exciting opportunity for a Marketing Analyst. This is a new position as a result of growth. Great company and great group of people to work with.
Main Duties Include:

  • Advise on and assist with advertisements, literature, and other promotional materials
  • Assist with internal support departments and external vendors to reach or exceed marketing project goals
  • Attend trade shows/exhibitions and sponsorship events as needed
  • Assist with and support the management of promotional programs (customer and sales team incentives) as well as direct mail and e-mail broadcasts
  • Support management and optimization of the non-PCMO product range
    • Collaborates with Technology and Marketing on the launch of new products
    • Gather and analyze the marketing data justifying the launch or retirement of non-PCMO products
    • Assist with market requests (and investigation on how individual requests may duplicate in a wider market in order to consolidate enhanced sales potential)
  • Working in compliance and collaboration with Paris and DR offices, execute Digital Marketing projects balancing internal and external resources and driving change management in order to generate maximum value
    • Help to manage website to ensure content is salient and current.
    • Working in collaboration with Digital Project Manager for the Zone, ensure optimal digital SEO, SEA, UI and UX of the client's section of website(s)
  • Assist with management of client's distributor portal to ensure functionality and current content
  • Manage social presence on Facebook, LinkedIn, Twitter, Instagram and other social media platforms to ensure market visibility.
  • Coordinates the work flows involved in range management actions according to valid procedures
    • Assist with the development of the appropriate tools to communicate ranges evolution and product launches to internal customers (sales teams) and distributors/direct accounts.
    • Support marketing strategy and assist with implementation on market segments: industry, food grade, metal working and glass lubricants products
    • The Marketing Analyst helps to develop tools to promote our non-PCMO product offers in the targeted market segments

Special projects for all product lines as well as general marketing activities as directed by the Marketing Director

  • English is mandatory, speaking fluent French would be a plus
  • Customer and business oriented
  • Able to adapt to changing environment and keep up with new trends
  • Proactive, committed to results
  • Project management experience is preferred
  • Must be available to travel for business, at times with little notice; weekend travel is required at times
  • Must be a confident communicator and presenter with strong writing, editing, proofreading, layout and design,
  • Professional printing/publishing skills are strongly preferred, including ability to present concepts verbally.
  • Must possess project management and time management skills along with strong organizational and planning skills to effectively manage multiple projects simultaneously.
  • Skills: Inter-personal and communication skills, self-motivated, accountability, Microsoft Office, In addition the incumbent should be proficient in Adobe Suite, HTML, iMovie, Premier, or similar video editing software. Past meeting, sponsorship, event and trade show marketing/coordination is a plus. Strong working knowledge of marketing and promotional techniques is essential. Technical aptitude will be beneficial.
  • Experience: 2-5 years' business experience is strongly preferred.
  • Experience in technical product management, market management and/or marketing is preferred.
  • Education: Bachelor's degree from an accredited university/college is required.

Good communication skills - both verbal and written with knowledge of a foreign languages a plus