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Internet Marketing Specialist in Las Colinas at Staffing Now

Date Posted: 7/30/2018

Job Snapshot

  • Employee Type:
  • Location:
    Las Colinas
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
  • Job ID:

Job Description

SNI Companies is searching for an Internet Marketing Specialist for large national organization in the financial services industry. This position is responsible for developing, managing, and analyzing online marketing campaigns. This person will play a critical role in generating consumer insights, defining marketing test criteria, optimizing funnel metrics, effectively managing online marketing campaigns, and providing internal creative support as needed.

Duties and Responsibilities

  • Manage online marketing campaigns (paid search) to drive profitable incremental revenue growth
  • Oversee assigned campaign budget and provide recommendation for reallocation
  • Optimize online marketing campaigns towards strategic goals
  • Periodically run analyses to optimize marketing campaigns
  • Periodically analyze, report and optimize performance by campaign, state, device and product
  • Collaborates with Digital Marketing team to develop and execute new online marketing campaigns
  • Design and execute analytically sound marketing tests
  • Assist online marketing team in management of marketing creatives
  • Collaborate with other channel managers to generate new creative ideas

Requirements Desired Skills and Experience

  • Bachelors' degree in marketing or a quantitative field
  • Ideal candidate will have a minimum of 1-3 years of digital marketing experience and must have working knowledge of paid search, paid social or display advertising
  • 1+ years of experience with consumer web analytics
  • Functional knowledge of website tagging and tracking best practices required
  • Working knowledge of Google Adwords, BingAds and Yahoo Gemini required

Exceptional benefit package and compensation up to $50k annually depending on experience. Apply immediately for consideration!