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Job Requirements of Marketing Director:
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Employment Type:
Full-Time
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Location:
Fort Lauderdale, FL (Onsite)
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Marketing Director
Staffing Now
Fort Lauderdale, FL (Onsite)
Full-Time
At SNI Companies, we are looking for a Director of Marketing to lead the process of strategic transformation and corporate growth from the perspective of the market (customers and consumers)
This position is key to planning, developing, and implementing brand strategies, marketing plans, and programs
The ideal candidate will be responsible for the development, implementation and monitoring of Sell In and Out activities, as well as market analysis for the generation of short and long-term strategies, always seeking to meet sales and profitability objectives
Bilingual is a Must.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies that align with the company’s goals and enhance brand visibility across international markets
- Analyze market trends, consumer behavior, and competitive landscape to identify growth opportunities
- Oversee brand positioning, messaging, and identity to ensure consistent communication across all channels
- Lead product development initiatives, ensuring that new offerings meet market demands and consumer preferences
- Drive integrated marketing campaigns across digital, social media, and traditional platforms to maximize reach and engagement
- Utilize data analytics to measure campaign performance and optimize marketing efforts
- Build and manage a high-performing marketing team, fostering a culture of creativity, collaboration, and accountability
- Work closely with cross-functional teams, including sales, product development, and operations, to ensure alignment on marketing initiatives
- Partner with external agencies and vendors to execute marketing strategies effectively
- Bachelor’s degree in marketing, Business Administration, or related field; MBA preferred
- 5-7+ years of progressive marketing experience, with at least 5 years in a leadership role within the food and beverage industry
- Proven track record of successfully launching and managing international marketing campaigns
- Strong analytical skills and experience with market research and data-driven decision-making
- Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels
- Creative thinking and problem-solving skills, with a passion for innovation
- A dynamic and inclusive work environment that values creativity and collaboration
- Competitive salary and performance-based bonuses
- Comprehensive benefits package, including medical, vision & dental
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